Mercado 32-Sustainable Fashion (pt 1)

Yay, more fashion photos! I know that’s what you’re all thinking, I definitely was when Juvelle contacted me recently to do some photos with her for a few of projects she is working on.

Running in Chanel and I have worked on a couple of different things recently, a few of which you might have seen on Instagram or hanging in the window of a Perth clothing retailer (more on that later!). This particular series was shot with Mercado 32, a clothing exchange store in Leederville. Mercado 32 buy and sell beautiful, pre-loved, well-kept items to the fashionistas of Perth and I had a lot of fun going through the racks whilst doing this shoot!pinkvest1 (1 of 1)We shot outfit one around the corner from the store, the light was quite harsh so I was trying to find some shade but tended to like those in the sun a bit more against the red brick.

After doing some in front of the red wall I decided to use the neighbouring white wall as a reflector. This resulted in a huge difference in the quality of light on Juvelle and gave what I think is a much more pleasing image. pinkvest4 (1 of 1)

Working with natural light can be a challenge (not least of which when waiting for the sun to appear and then quickly shooting for 30 seconds before the clouds take over again!) but when you find that sweet spot it gives such a great and natural quality to the photo.

There are a bunch of outfits we shot for this series and I will try and get them all out soon!

Until then, enjoy the Spring sunshine!

Ellen

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